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Campari is a contemporary classic. The recipe, which has remained unchanged, originated in Novara in 1860 and is the base for some of the most famous cocktails around the world. Campari is an alcoholic spirit obtained from the infusion of bitter herbs, aromatic plants and fruit in alcohol and water. With its distinct colour, aroma and flavour, Campari has always been a symbol of passion - passion that expresses itself in terms of seduction, sensuality and transgression. These are the values that have made the Campari brand famous throughout the world as an icon of Italian stile and excellence.
The history of Campari began in Novara in 1860, with the invention of the original recipe that is still in use today. In 1904 Campari's first production plant was opened in Sesto San Giovanni and the company began to export the brand overseas. It was the beginning of a success story that today still has no sign of stopping. Today the Campari brand is distributed in over 190 countries and is one of the most famous brands in the world.
Distributed in over 190 countried across the globe, Campari is
available anywhere quality drink are mixed or sold.
Top 5 Markets:
Brazil
Italy
Germany
France
Switzerland
- St. Lucia is the first state for pro capita consumption, where it is mixed with Milk.
- Over 2,900,000 9lt cases of Campari are sold globally every year.
- In Camparis first price lists, Campari costed 3 Lira per litre* (current 0,0015)
Campari is the base for some of the most well known cocktails in the world. For a lighter and more refreshing drink, mix Campari with orange or grapefruit juice. For a more classic Campari moment try it shaken or ask for an Americano or Negroni.

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© Davide Campari-Milano S.p.A. 2007 - VATIN: IT06672120158
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